SIMANJUNTAK, Mega Agustina; TAMBUNAN, Yenni Sofiana; BATUBARA, Muhammad Iqbal. The Influence Of Product Quality And Price On Consumer Purchasing Decisions: A Study Of Yasaka Fried Chicken Pandan, Central Tapanuli Regency. Journal of Economics, Management and Accounting (JEMA) , [S. l.], v. 3, n. 02, p. 180–185, 2026. DOI: 10.65990/n8atmx27. Disponível em: https://jurnal.devitara.or.id/index.php/ekonomi/article/view/420. Acesso em: 17 sep. 2026.